Comments on: Chihuahua Marketing http://markphillip.com/2009/04/chihuahua-marketing/ Wed, 14 Sep 2011 23:06:12 +0000 hourly 1 http://wordpress.org/?v=3.1.4 By: Craftmafia http://markphillip.com/2009/04/chihuahua-marketing/comment-page-1/#comment-1000 Craftmafia Sun, 03 May 2009 13:07:53 +0000 http://markphillip.com/?p=1023#comment-1000 Hey, you better not start blogging about food now....But your point is a good one. I looked up and down the menu and saw something with acai. I thought, "that was easy...that'd definitely be my drink." And if I were at the front of the line, I would have ordered it. But the truth is, I didn't notice the other drink with acai for a bit and would have liked that even better. Had they said, "if you like acai, consider..." my choices would have been limited from the get go. Or something like, "if you're looking to be energized...". Maybe even a step by step starting with a base flavor, add a liquid, add some crunch, add more fruit...or whatever, so you know you start with the base flavor and those individual lists look manageable. Categorization can go a long way. Nice post. Hey, you better not start blogging about food now….But your point is a good one. I looked up and down the menu and saw something with acai. I thought, “that was easy…that’d definitely be my drink.” And if I were at the front of the line, I would have ordered it. But the truth is, I didn’t notice the other drink with acai for a bit and would have liked that even better.

Had they said, “if you like acai, consider…” my choices would have been limited from the get go. Or something like, “if you’re looking to be energized…”. Maybe even a step by step starting with a base flavor, add a liquid, add some crunch, add more fruit…or whatever, so you know you start with the base flavor and those individual lists look manageable. Categorization can go a long way.

Nice post.

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